In this episode, Erin sits with Jason Daniel, founder and CEO of LSKD, a functional fitness apparel brand. Jason is a high-achieving, humble Queensland guy with a great Aussie success story. From carpenter to building a brand in his mum's house, Erin founded a successful Aussie apparel business. His mission is to inspire people to be 1% better every day.

Listen to this episode of ‘The Work’ where Erin and Jason discuss Jason's backstory, brand building struggles, and how to make it in retail. Tune in for part 2 coming this Thursday, where Erin and Jason discuss how personal development benefits not only you but your business. #TheWork

LSKD VALUES

LSKD values come from equal parts experience, knowledge and hope for the future. Created by the team, they sit at the core of all that we do.

LSKD VALUE 1
ENJOY THE JOURNEY

Have fun. Be yourself. Embrace diversity.

LSKD VALUE 2

CREATE A COMMUNITY

Our community is why we are here and who we work for.

LSKD VALUE 3

SWEEP THE SHEDS

No one is bigger than the team. No one is too big to do the small things.

LSKD VALUE 4

THERE'S A WAY TO DO IT BETTER - FIND IT

Innovate. Set the standard. Do more with less.

LSKD VALUE 5

MOVE FAST AND BREAK SHIT

Fail forward. Dare to think differently. Nothing is impossible.

LSKD VALUE 6

1% BETTER EVERY DAY

Embrace change. Reflect & grow. Leaders are teachers

https://www.lskd.co/

Get Erin’s Memoir, Hanging By a Thread Here:https://www.booktopia.com.au/hanging-by-a-thread-erin-deering/book/9781922930194.html

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Connect with Erin:

Instagram: https://www.instagram.com/erinkdeering/

LinkedIn: https://au.linkedin.com/in/erinkdeering

TikTok: https://www.tiktok.com/@erindeering?_t=8f7qZkfPqYj&_r=1

#TheWork is a video podcast, available on Spotify and YouTube.